For streetwear, Travis Scott and Stüssy’s names ring loudest. Between crazy collaborations and limited drops, both titans keep the worldwide demand fueled through their own distinctive vision and cultural relevance. Fans in 2025 are being treated to a new generation of Travis Scott college tees, as well as new and forthcoming Stüssy drops—including what’s percolating at Stüssy Honolulu. Whether you’re looking at the latest Stüssy shirt or catching up on timeless collaborations such as Cactus Jack McDonald’s, this piece has the complete analysis of what’s trending in the streetwear universe. Let’s dive into the nitty-gritty and what’s next.
Travis Scott College Merch: 2025 Collection Highlights
Travis Scott’s college-inspired merch Travis Scott College Merch collections always make waves—and 2025 is no exception. Famous for tapping into American college styles and turning them into in-demand clothing, the new Travis Scott college merch continues to break barriers while holding on to that retro varsity vibe.
What’s included in the 2025 Collection?
The 2025 collection features heavyweight hoodies, vintage crewnecks, embroidered caps, and oversized tees—all splattered with fictional university logos such as “Cactus U” and “Jack State.” In contrast to previous drops, this year’s collection plays around with softer earth tones, weathered graphics, and distressed finishes, creating a worn-in, genuine college feel.
Some highlights are:
- “Cactus Jack Athletics” varsity jackets with chenille patches
- Distressed university logo tees inspired by early 2000s college gear
- Corduroy beanies and caps featuring “JACK” script embroidery
- Canvas duffle bags with collegiate patches
These products released solely on the Travis Scott website, selling out in under a minute of release.
Limited Drops through Travis Scott Website
The Travis Scott site remains the go-to—and sometimes sole—destination for new merch. His surprise drop marketing strategy keeps followers stuck on his page and social media. Subscribers via email frequently receive first priority on password-protected secret areas, providing exclusivity to each drop.
If you’re serious about copping upcoming college-themed drops, keep a keen eye on his official website. Previous users of the website have mentioned restocks sometimes occur randomly, particularly on high-demand merchandise.
A Look Back: Cactus Jack McDonald’s and Its Impact
You can’t discuss Travis Scott’s merch past without mentioning the classic Cactus Jack McDonald’s collaboration. Although it dropped back in 2020, its impact still resonates with Scott’s branding in 2025.
The Cactus Jack McDonald’s drop was a masterclass in marketing—meshing fast food culture with premium streetwear. What did that look like? Graphic tees, Happy Meal-esque collectibles, and burger-inspired accessories now reselling at 5 times the original price point. Those collab’s color schemes, font choices, and whimsical graphics have left a mark on subsequent drops, like the latest college merch drop.
There have been some rumors from some fans that there might be a second wave of the McDonald’s collaboration planned for 2025, given the subtle hints made in some of the latest Instagram stories and unannounced designs spotted on close collaborators. Whatever the reality behind it, the influence of Cactus Jack McDonalds persists.
Stüssy in 2025: Fresh Drops and New Collaborations
While Travis Scott reigns supreme in the performance-meets-streetwear market, Stüssy stays on top of classic Californian cool. One of the most well-repected streetwear names, Stüssy’s 2025 releases are all about restraint, laid-back silhouettes, and solid fabric options—all with a tip of the hat to its surf and skate roots.
New Stüssy Shirt Designs
The 2025 Stüssy shirt offerings are at the forefront of natural dyes, baggy silhouettes, and vintage wash. Graphic tees feature abstract logo placement, 90s rave culture nods, and understated political satire.
Current shirt styles of the year are:
- The “8-Ball Redux” Tee – A retro nod to their most legendary symbol with a glitch-effect
- “Worldwide Tribe” Shirts – With flags, maps, and international messaging
- Workwear-inspired button-downs – With embroidered Stüssy labels and triple-stitching
All these tees fall in small numbers on the Stüssy website and some select retailers worldwide. They cost between $45 and $85 based on materials and complexity.
Emphasis on Functionality and Sustainability
One of the major shifts in 2025’s Stüssy releases is the increased emphasis on sustainable materials. Organic cotton, hemp blends, and recycled polyester are being utilized extensively. Stüssy has also collaborated with California-based small batch dye houses to produce unique colorways with less environmental footprint.
This eco-friendly edge isn’t merely hype—it’s becoming an integral part of the Stüssy identity as streetwear shoppers become increasingly aware of where their garments originate.
Spotlight: Stüssy Honolulu
The Stüssy Honolulu store has picked up some serious steam this year. As a cultural melting pot for island and mainland street styles, the Honolulu store is more than an outlet—the space is an arts studio.
What’s Unique About Stüssy Honolulu?
In contrast to the flagship stores in Tokyo or LA, Stüssy Honolulu releases special merch based on Hawaiian geography and culture. Expect floral embroidery, surf-inspired silhouettes, and Honolulu-dyed colorways.
Recent releases from this store have been:
Island Series Shirts – Lightweight, airy tees featuring vintage surf prints
Hawaiian Patch Jackets – Limited release of jackets with hand-sewn regional badges
Local Collabs – Including collaborations with tattoo artists and surfers from Honolulu
If you’re going to Hawaii, this chapter store is not-to-be-missed for collectors. Some of the shirts here don’t drop anywhere else—not even on the internet.
What to Expect Next: Predictions for Future Drops
Travis Scott: Going Back to Cactus Jack Roots?
The Travis Scott site has just introduced teaser videos with desert imagery, vintage rap samples, and mysterious college-style yearbooks. Fans are abuzz with the possibility of a return to “Cactus Jack roots,” which could involve more restricted drops centered around Scott’s early mixtape and visual style.
Some of the upcoming themes that are likely to appear:
Astroworld Alumni Collections – Retro pieces that blend Astroworld and college gear
Cactus Jack Book Club – A rumored drop with book-themed clothing
Scott State Football Kits – Sport-inspired gear with imaginary team logos
Again, the enthusiasts will have to move quick—the rarity and resell frenzy ensures that these drops vanish in an instant.
Stüssy’s Global Chapters Get Busy
More location-specific drops are anticipated by Stüssy in 2025, including particular focus on cities such as London, Seoul, and of course, Stussy Honolulu. These chapters tend to fuse local creativity with fundamental brand DNA.
Watch for:
Stüssy London Garage Collection – Drawn from 90s UK rave and grime cultures
Stüssy Seoul Mono Drop – Black-and-white tees and jackets inspired by Korean minimalism
Honolulu “Low Tide” Collection – Expected to include dark blues, coastal imagery, and tie-dye finishes
Final Thoughts: Why This Matters to Streetwear Enthusiasts
The Travis Scott college merch universe and Stüssy’s constantly changing catalog isn’t merely about clothing—it’s about being current. From the indelible Cactus Jack McDonald’s collab to rare Stüssy shirt drops in Honolulu, every drop has a narrative, a feeling, and a following.
Travis and Stüssy are masters at keeping their people in the dark. That surprise factor—coupled with purposeful design and limited drops—is what has streetwear in thrall.
So whether you’re stalking the Travis Scott website for the next cryptic drop or lining up for a Stüssy Honolulu tee that nobody else can cop—2025 is shaping up to be a year of bold statements, creative direction, and meaningful gear.
